Guess what: Smart Moderation is now available on the Hootsuite app directory! If you’re already using Hootsuite to monitor all your favorite platforms in one place, you’ll now be able to manage Smart Moderation there, too, further streamlining your response rates and community engagement. You can in ... read more
Prominent LGBT+ vlogger Callum McSwiggan has recently pleaded guilty to a felony count of vandalism exceeding $400. In addition to three years’ probation, McSwiggan was sentenced to 52 anger-management sessions and a $7,000 restitution fee. Fortunately for him, the YouTuber is still flying high on h ... read more
Prince Charming does exist, and he’s on a quest to smite the internet from under-the-bridge trolls that lurk in comment sections everywhere—but mainly on posts having to do with his significant other, Suits actress Meghan Markle. Prince Harry of England has come out in early November with a stateme ... read more
The past few months have been a whirlwind for celebrities on social media—when your life is in the public eye, it’s almost expected that people can rally around you en masse online. The problem is, today we all live in the public eye, celebrity or not, and anyone’s online presence can blow up overni ... read more
According to the Guardian, YouTube is the new children’s TV. They report that in October 2015 alone, the top 20 kid-focused channels raked in over 5.2 billion views. Google hinted as much about this emerging audience when it released its YouTube Kids app, which allows viewers to find only family-fri ... read more
Artificial Intelligence Will Help You Beat the Competition Customer service is rapidly becoming an essential focus for brands; Gartner research estimates that 89% of businesses will compete on customer experience rather than products or services. Furthermore, three in five Americans are willing to ... read more
It feels like Facebook has perpetually been in hot water ever since it positioned itself as a primary news source for most its users. The latest controversy came from Facebook’s censorship of the iconic “Napalm Girl” photo, which depicts 9-year-old Phan Thi Kim Phuc running nude in a Vietnamese vill ... read more
We’ve endured an ugly election year, and all throughout many have been content to speak their minds—sometimes at the expense of their fellow users. Much of the discussion around the election has been saturated with hate speech or general profanity from all sides, sometimes including death threats, a ... read more
To say that the world was shocked at the results of the United States’ presidential election is an understatement. Towards the end of an election that turned expectations upside-down all throughout, predictions indicated that a Clinton win was imminent—only to have forecasts flip hours after polls c ... read more
Social media has been a great gift to marketing: it’s now easier than ever for customers and users to engage with brands and vice-versa. But heightened accessibility between brand and user is a double-edged sword, as spammers can piggyback off your content by posting unwanted links and spam in your ... read more
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